P.O.P. / Event Engagement.

When Jameson rolled out their new product, Jameson Black Barrel, one of the events that was used to promote their product was Movember. If you're not familiar with Movember - it essentially gets guys to grow a mustache for the month of November while they raise money (and awareness) for Prostate Cancer research.

My role was as part of a team at Legacy Marketing Partners in Chicago, where we created graphics for events (on-site and pop-up events), as well as signage and advertising for the campaign. Shown are some examples of that campaign.